Thursday, October 18, 2012

Graham Goes the Extra Mile at the Baja 1000

For whatever reason, writing this little "bloggy-wog" affords me the opportunity to meet a lot of people in the watch industry.  Eric Loth of Graham has certainly been one of the most interesting and engaging folks I have met recently.  One of the things that kept recurring in our conversation was Graham's (and his) commitment to making not just "cool" watches, but rather to make useful, accurate watches that are also cool.  The whole idea behind the Trigger for chronograph operations was not based upon the cool factor.  It was a response to a problem - how to make the chronograph button function as smoothly and precisely as possible.  Of course it doesn't hurt that its also cool!
Courtesy of Graham
But the other sense that I got from Mr. Loth was that he is not one to sit on life's sidelines, he likes to get in the game.  During our meeting in Los Angeles he explained that he was certainly happy to be in the US, but was a bit disappointed in that he would not be able to take part in his regular car racing schedule in Europe.  Not a person (or a company) to merely try to co-brand, Mr. Loth and Graham are actively involved in what they do.

And to that end they participated in this year's Baja 1000 and produced a special watch -

Courtesy of Graham
Introducing the Chronofighter Oversize Score Baja 1000 

A 47 mm black PVD steel case houses Graham's caliber G1747 self-winding chronograph movement.

Courtesy of Graham
And you know that the man who helped pioneer the idea of ceramic watches with Rado would have to have to add a special element or two when it comes to materials - and he has!  Carbon fiber is what the start/stop trigger is made of and the buckle is - you guessed it - black scratch-proof ceramic!  The story of the design and creation of the carbon fiber trigger is an adventure in itself, and I'll reach out to Graham to see if Mr. Loth might be willing to share it with us!

www.graham-london.com   

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