Maurice Lacroix's FRENCH JOB

THE FRENCH JOB: Bloggers wanted for job of their lifetime

703 feet freediving world record attempt on the Côte d’Azur

Zurich, April 2012 - Under the title of “The French Job”, Maurice Lacroix is looking for a team to follow diver Sébastien Murat’s freediving world record attempt of more than 703 feet beneath the sealevel over two weeks in June. The team will comprise four bloggers, who will cover the activities on the ground in English, German, Russian and Chinese, a video-blogger, a Wordpress expert, a personal assistant and a pool boy, and their job will be to report on Séb’s mission internationally. In addition to the thrill of Séb “The Sub” ’s world record attempt, the team will enjoy French savoir-vivre in a luxury villa in Juan-Les-Pins on the French Côte d’Azur. Men and women of at least 20 years of age, holding a valid passport and suitably qualified for the position sought may apply to become team members online via Facebook. Applicants who receive the most votes from their fans will have the best chance to be one of the lucky participants. Further information and applications on www.facebook.com/mauricelacroixwatches and www.the-french-job.com

703 Feet Beneath the Waves – A Modern Tale of Adventure.

For Sébastien Murat, one of the best free divers in the world, from Neuchâtel in Switzerland, limits have never been an issue. He has dramatically changed free deep-sea diving, adopting the empty-lungs technique that marine mammals use for diving. In June 2012, Séb has his sights on a world record diving depth of 703 feet; deeper than anyone has gone before and requiring more than eight minutes without oxygen. In order to achieve this unbelievable target, he studied the diving procedures developed by wales, dolphins and seals. His discovery: all these marine mammals dive to great depths with their lungs empty and in so doing avoid the danger of dangerously distending their lungs with diminishing pressure. With years of training, Séb applied this technique and in this way adapted perfectly to the conditions deep under the sea. Séb is studying physiology at the University of Adelaide, in Australia and at the same time, as a professional SCUBA diving instructor, passes on his knowledge to interested students.