I have one or two inside friends in Watch Town myself, and they have come back with an alternate theory. That being that perhaps someone within the Sandoz Foundation was giving a bit of a pinch on the market's bottom to see how it reacts. While in watch making terms the Sandoz Foundation is not exactly Rolex, in "We have a shit-ton of money in the bank" terms, there is really no need for them to even consider selling at this time.
Now, again, this is (all of it) conjecture at this point, and it would certainly be big news if the Sandoz Foundation does decide to divest itself of its watchmaking assets. But it's not enough just to want to sell, you actually need to have some buyers who are willing to part with a not insubstantial amount of money ; )
So grab some popcorn and a comfy seat, and let's see how this plays out.
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