Tuesday, February 27, 2024

What if...it was just a Christmas goose that came a little early?

Watch Town is abuzz with another potential scoop from Miss Tweed. Per the small teaser of her article (you have to be a subscriber to read the whole thing, and I'm saving my lunch money for a new blazer), you can glean that the Sandoz Foundation perhaps has plans to sell their watch making assets. This would be no small move on their part as they have assembled quite a tidy little arsenal with dial makers, a very upscale movement manufacturer, and a soon to be iconic brand in Parmigiani Fleurier.

I have one or two inside friends in Watch Town myself, and they have come back with an alternate theory. That being that perhaps someone within the Sandoz Foundation was giving a bit of a pinch on the market's bottom to see how it reacts. While in watch making terms the Sandoz Foundation is not exactly Rolex, in "We have a shit-ton of money in the bank" terms, there is really no need for them to even consider selling at this time.

Now, again, this is (all of it) conjecture at this point, and it would certainly be big news if the Sandoz Foundation does decide to divest itself of its watchmaking assets. But it's not enough just to want to sell, you actually need to have some buyers who are willing to part with a not insubstantial amount of money ; )

So grab some popcorn and a comfy seat, and let's see how this plays out. 

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