Thursday, February 18, 2021

Swatch X MoMA

If you still have some of your allowance money left after the Keith Haring drop, here is what's next from Swatch -

Courtesy of SWATCH
In collaboration with the MoMA, this collection of 6 different MoMA master works can be yours as individual stand-alone pieces, or in a very impressive folio collection -
Courtesy of Swatch
Courtesy of Swatch

Courtesy of Swatch

Courtesy of Swatch
Here's the straight skinny, straight from the source in Biel/Bienne -

Swatch announces the launch of special edition designs with The Museum of Modern Art (MoMA) as part of its Museum Journey series. The watches will be available at Swatch stores worldwide and as well as global MoMA Design Stores and, starting on March 4, 2021.

The assortment features six unique creations inspired by artworks in MoMA’s Collection, including The Starry Night (1889) by Vincent van Gogh, Hope, II (1907-1908) by Gustav Klimt, The Dream (1910) by Henri Rousseau, Composition in Oval with Color Planes 1 (1914) by Piet Mondrian, The City and DesignThe Wonders of Life on EarthIsamu Kurita (1966) by Tadanori Yokoo, and New York (1968) by Tadanori Yokoo. These watches can be purchased individually or as a collector’s edition. Swatch and MoMA developed a special box for the collector’s edition inspired by the Blade Stair, a prominent architectural feature of MoMA.

You heard it here first ; )

No comments:

Post a Comment