Wednesday, June 17, 2015

The Traveller

Large date with Moon phase from Girard-Perregaux.
Courtesy of Girard-Perregaux

“Do you mean to tell me that you're thinking seriously of building that way, when and if you are an architect?"


"Yes."


"My dear fellow, who will let you?"


"That's not the point. The point is, who will stop me?”   

from The Fountainhead (Ayn Rand)


This is the latest offering from Girard-Perregaux and I'm afraid I am most likely going to have to break ranks with my colleagues in the fourth and fifth estate when it comes to GP's latest offering.  I am just not feeling it, moreover I'm just not getting it.

With an already existing line of Girard-Perregaux watches with dual timezones and large dates it is curious to offer yet another variation of a fairly expensive "niche" watch.  In fact, apart from the semi transparent dial (which is cool) this in many ways might as well be the same watch that is already existing in the current collection (if the GP website is anything to go on).

Courtesy of Girard Perregaux
With sales (as far as we, the public are aware) not exactly "robust", and the Traveller collection not exactly at the forefront of most of the watch buying public, it really begs the question was this a wise move?  When you have so many pieces already in the your retail locations and more rafting around the grey market...

So get ready for that call retail partners - I suspect your GP rep is about to "put the touch" on you for another five pieces.
Courtesy of Girard-Perregaux

What is unfortunate in all of this is that in and of itself this is sort of a cool watch, but given an already overloaded catalog swollen with too many SKUs, it will have a tough go of it.  What is even more unfortunate is that Girard-Perregaux is a great brand with a lot of great people working for it who (if they could get some decent, consistent leadership), might be able to do amazing things and finally bring Girard-Perregaux to the forefront where in all honesty it could and should be.  But not unlike the Fountainhead's Howard Roark, the folks steering the boat at GP seem pretty resolute that they are going to do it their own way, damn the consequences.

Here are the specs -

Material : Pink Gold or Steel
Dimensions / Diameter : 44,00 mm 
Height : 12,10 mm 
Case-back : Sapphire crystal, secured by 6 screws 
Water resistance : 100 meters (10 ATM) 
Movement : GP03300-0109, Self-winding mechanical movement 
Caliber : 13 ½ ''' 
Frequency : 28,800 vph - (4 Hz) 
Jewels : 35 
Power reserve : 46 hours minimum 
Functions : Hour, minute, small second, large date, moon phase indicator, 24-hour 2nd time zone


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