Saturday, October 5, 2013

The Little Details - Zavtra T-37

So details...


The Zavtra has a bunch of nice little details that help it stand out from the crowd.

The Zavtra website informs us that the name Zavtra is translated from the Russian for "tomorrow".  And the branding and super-cool logo (in my opinion anyway), are consistent with that theme.

From the buckle, to the crown...
The branding is subtly strong.  And that is what any new brand needs, is a strong (not vulgar) identity.

And reinforcing the Russian military theme, the side of the case is adorned with the model number.


The timekeeping has continued to be strong.

The review wraps-up tomorrow, stay tuned!

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