Porsche Design P’6620 Dashboard

This just in from the nice folks at Porsche Design -

Courtesy of Porsche Design

The new generation: Porsche Design P’6620 Dashboard

A titanium chronograph for time and speed

Stuttgart/Grenchen. A new era has dawned for Porsche Design’s classic Dashboard chronograph series. Ten years after creating the watch inspired from the dashboard gauges of sports cars, the luxury brand has released the next-generation Porsche Design P’6620 Dashboard. The shape and dial are correspondingly functional. The dial has grown to 44 millimeters, the case is made entirely of titanium. 

Powerful design

The new look of the Porsche Design P’6620 Dashboard evokes dynamism and clarity. Like all the products in the luxury brand’s portfolio, this one too was shaped into a precision instrument by the world-famous Porsche Design Studio in Zell am See (Austria).  With a diameter of 44 millimeters and a height of 14.5 millimeters, this is a watch that makes itself known on the wrist. The purist dial, the Arabic numerals and the straightforward hands filled with luminescent material combine to turn the chronograph into a clear and unmistakable statement. The two elongated push buttons next to the crown control the start/stop function.  The sapphire crystal is non-reflective and the case is water-resistant to a depth of 100 meters (10 ATM).

The stop function not only captures increments of time, but can also be used in combination with the tachymeter scale to calculate average speeds of between 60 and 330 km/h. The stopwatch movement has to be started and stopped after a kilometer. The large second hand with a colored tip will then show the speed. The hand and the date disc are driven by a reliable automatic ETA Valjoux 7753 movement at a balance frequency of 28,800 vibrations per minute. The optimized rotor in the shape of a sports car’s wheel rim ensures that the user’s arm movements keep winding up the spring barrel. When not worn, the watch has a power reserve of 48 hours.

Modern materials

The case and bracelet of the new P’6620 Dashboard are made entirely of lightweight, non-allergenic titanium. The material was known in aerospace industry, and Professor Ferdinand Alexander Porsche, designer and founder of the luxury brand, became the first to use it in watch-making in 1980. He recognized its benefits: titanium is harder than steel, but only half the weight, does not rust and is anti-magnetic. The new chronograph is also available in a deep black color  produced by shot-blasting titanium and covering it with a layer of black PVD. In fact, the black watches trend was also a Porsche Design idea. Professor Ferdinand Alexander Porsche already came up with the world's first-ever all-black watch in 1972.

The new generation of Dashboard chronographs is available in twelve variations. The P’6620 Dashboard includes models with a white dial, a gold case, or with calf leather or caoutchouc straps.

The two entry-level models of the Porsche Design P’6620 Dashboard with a titanium or black links bracelet are available at retailers for CHF 4,950 (€ 3,950 / $ 5,770).